The Benefits of Letterpress and Embossed Invitations
>> Mar 14, 2017
Wedding invitations are more important than
the average invitation to an event. For one, they are still expected to be
printed and sent through the post. In most contexts, you probably get an
invitation to an event through a text message from someone you know or through
an invitation via social media. With a wedding, however, you are expected to go
the extra step and actually send out physical invitations. That way, people
will post the invitations to their refrigerators or bulletin boards. Often, the
friends and family of the bride and groom will make collages with the
invitations. The photographer will take photos of the invitation for the
wedding album. Also, many people like to keep their invitations around for
their scrapbooks. All of that is to say your wedding invitation will be around
for a very long time. You should make sure that it is a well-designed
invitation. An invitation is a visual as well as a tactile experience.
Tactile Experience
The paper used for wedding invitations is
different than other types of paper. Instead of the thin printer paper that is
used for many different applications, wedding invitations are typically made
from a more fibrous material that is slightly closer to fabric. Cotton fibre is
a popular option. Inspired Designs uses cotton fibre for their embossed and letter pressed invitations. A few benefits of using cotton fibre are that it is
softer than other types of paper, and is also heavier. Such heavier paper is
more durable and more official. Someone is less likely to ignore or discard an
invitation printed on a sturdy, weighty paper. It’s a tactile experience in
itself. The letters can then be embossed or receive a letterpress design to
enhance the tactile experience.
Embossing and Letterpressing
Embossing and letterpressing are two processes
that are fairly similar. Embossing is a process that uses heat and pressure to
reshape the actual paper to form certain letters. An embossed envelope has
raised letters to create a tactile sensation when you touch the invitation.
Instead of raised letters, a letterpressed invitation has depressed letters.
Letterpressing is a process that was invented in the 1300s to replace
calligraphy. The letters could be performed on metal plates and simply pressed
into the paper. That’s essentially how it is still done to this
day. The letters are pressed into the paper to create a depressed look. They
can also then be filled in with ink or gold foil. Such a design creates a
visual experience as well as a tactile one.
You can also choose to invest in foil pressed
invitations. Foil lettering is fairly simple process. Instead of using ink, a
precious metal foil will be used to create the letters and adhered to the
surface of the invitation. Gold foil is a very popular choice. One of the
benefits of using this design is that the invitation will be instantly
recognisable and very distinctive. The use of precious metals is also a sign
that the invitation itself is precious. Expensive metals show that an object
has a lot of value as well as adds value to the object.
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